Zomato Announces ‘Eternal’ as Its New Parent Company

🔄 What is the Meaning of Eternal? Zomato, Blinkit Rebrand Under ‘Eternal Ltd.’

Zomato has officially rebranded its parent company to Eternal Ltd., marking a significant strategic shift towards becoming a diversified conglomerate. The move, confirmed by CEO Deepinder Goyal, reflects the company’s ambition to expand beyond food delivery into sectors like quick-commerce, B2B supplies, and logistics.

📢 Why Did Zomato Change Its Name to Eternal?

• 🔄 The rebranding signifies Zomato’s transition into a multi-business enterprise.
• 📈 The company now operates Blinkit (quick-commerce), Hyperpure (restaurant supplies), and District (logistics).
• 📊 The brand name Zomato will remain unchanged for food delivery, but the stock ticker will switch from ‘Zomato’ to ‘Eternal’.

📜 CEO Deepinder Goyal on the Vision of Eternal Ltd.

CEO Deepinder Goyal explained that the name “Eternal” reflects a mission statement that transcends food delivery. The goal is to create long-term, timeless businesses that last beyond a single lifetime.

"Eternal is about building a company that lasts beyond us. The name represents our ambition to create businesses that are sustainable, innovative, and future-proof."

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🚀 Zomato’s Transformation: From Food Delivery to a Diversified Portfolio

The shift from Zomato Ltd. to Eternal Ltd. is more than just a name change; it reflects the company’s **evolution into a diversified business entity**.

📊 Key Business Units Under Eternal Ltd.

• 🍽️ Zomato: Food delivery remains the core business but is no longer the company’s sole focus.
• ⚡ Blinkit: Quick-commerce platform delivering groceries and essentials.
• 🏪 Hyperpure: B2B restaurant supply chain service.
• 🚚 District: Logistics and delivery network expansion.

📌 Embracing a Multiple-CEO Structure

Under the Eternal Ltd. umbrella, each business unit will be led by an independent CEO. This multi-CEO model ensures specialized expertise and operational agility within different market segments.

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🌍 New Online Identity & Digital Transformation

As part of its rebranding, Eternal Ltd. has introduced a new corporate website:

• 🔗 The company’s official website has changed from Zomato.com to Eternal.com.
• 📢 This move reinforces Eternal Ltd.’s shift beyond food delivery.

📈 What This Rebranding Means for Zomato

• 🚀 The Zomato app remains central but is now part of a larger ecosystem.
• 💡 Eternal Ltd. aims to be a technology-driven conglomerate rather than just a food delivery platform.
• 📊 The name change represents a long-term strategic vision focused on growth, innovation, and sustainability.

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🏆 Eternal Ltd.: A Legacy Beyond Food Delivery

The transition to Eternal Ltd. is a declaration of intent, signaling Zomato’s commitment to:

• ✅ Building a future-ready business beyond food delivery.
• 🌱 Focusing on innovation, sustainability, and expansion.
• 📢 Strengthening its position as a global tech-driven company.

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📌 Keywords:

Zomato rebranding, Eternal Ltd., Zomato parent company change, Blinkit expansion, Hyperpure B2B growth, Zomato corporate identity, food delivery business shift, multiple-CEO model, Blogs by Gaurav Singh (gauravsinghigc)